prAna was started in a garage in Carlsbad, California back in 1992. At that time yoga and climbing gear left a lot to be desired, so Beaver and Pam Theodosakis decided to create their own stylish and sustainably made clothes. They sewed the first pieces themselves, labeled them with tags made from homemade recycled paper, and shipped their orders in fruit boxes from local grocery stores.
Today, prAna is still based in Carlsbad. We’re a lot bigger than we used to be, but we continue to follow our core belief that companies like ours should give much more than they take from the world. Our commitment to sustainability, community, and doing right still inspires and pushes us to find innovative ways to do good things in a good way.